Instagram for Business
Presented by: Miranda Creative
Here's something "unfiltered" — with more than 200 million users accessing at least one business profile a day, Instagram for Business (IG4BZ) has become a vital part of nearly every marketing strategy.
While aspects of this photo-centric social media application can be confusing, it offers great opportunities for engagement, conversion, and advocacy (sharing) in nearly every market.
Whether you are a consumer enterprise, non-profit or business-to-business organization, please join us for an engaging dialog with an Instagram pro from the award-winning brand managers of Miranda Creative.
This hands-on lecture will include:
Instagram basics (account set-up, maximizing standard tools, effective post content)
Best practices (frequency of posts, use of hashtags and developing a strong 9-square of images)
Instagram advertising (how to promote and target the ideal audience)
Instagram for conversion (how to use call-to-actions to drive people to your storefront/site)
On the horizon (preparing for the shop-direct function coming in the months ahead)
As always, with a lecture from Miranda Creative, we will provide time for Q&A, as well as a complete PDF of our presentation for reference.